For 70 years, Alfex, the independent watch company based in the Canton of Ticino (South of Switzerland) has been driven and inspired by design and Swiss standards of quality.
These values are fundamental for the brand and through the accurate research and development of its products, Alfex embodies its slogan DARE TO BE DIFFERENT!
We DARE TO BE DIFFERENT as we offer design and love for details more than fashion and mass production, creativity instead of conformity. Alfex watches are Swiss made, classical but innovative, and they are produced with high quality components.
Rainbow drops, the Alfex lady watch ref. 5784, is unquestionably the must-have for the Fall season.
The timepiece is available in two versions: with black dial and a refined octagonal-shaped dial ring or with a patterned off-white dial with one genuine diamond at H12.
The first dial is fitted into a stainless steel polished case and bracelet or an IP rose gold plated case and a black satin strap.
The second dial is held by a stainless steel polished case with IP rosegold crown and hands. The wrist is embraced by a graceful padded beige leather strap, a satin black strap or a steel polished bracelet with a feminine jewelry buckle.
All the watches are equipped with a Swiss movement, a sapphire crystal and antiallergic components.
Classic harmony, the Alfex lady model ref. 5785, confirms its essence of classical versatile shapes.
Five versions are available, all with elegant Roman numerals.
The first execution has a stainless steel case and bracelet with off-white dial with silver details, the second execution has an exquisite IP gold plated case and meshband. The dial is off-white dial with gold details.
The three further versions boast elegant rose gold nuances. Ladies can choose among an IP rose case with a black padded satin strap and black dial with rosegold details, or a two-tone IP rose gold/steel case matched with a steel bracelet or a black satin strap.
All the timepieces are equipped with a Swiss movement, a sapphire crystal and anti allergic components.
Kaleidos, the Alfex gent model ref. 5777, has been designed for men who look back in time for their next future timepiece.
The first execution boasts a light brown gradient dial and a vintage-inspired brown leather strap with off-white stitches; the second one has a black mat dial and a vintage-inspired black leather strap with off-white stitches.
The watch is equipped with a Swiss movement, a sapphire crystal, anti allergic components and steel brushed case with anti-finger print.
Black blaze, the Alfex gent model ref. 5776, is a watch that includes in itself timeless style and uniqueness.
Two versions are available, both with a masculine IP black mat plated case and meshband: with silver matt dial or with dark grey dial enriched by peculiar arabics and hands.
The watch is equipped with a Swiss movement, a sapphire crystal, anti allergic components and case with anti-finger print.